BE SEEN IN A BUSY WORLD
Examples below. Omni-channel shouldn't just mean marketing channels...
There's so much talk and hype about omnichannel marketing, and while we 100% agree, omnichannel shouldn't just stop there!
Omnichannel is a commitment and a way of life and business!
Be in front of your customers everywhere, wherever else they shop, look, browse, what ever they're subscribed to, where they eat, etc.
Know your customers better than they know themselves, and be in front of them at every step of the way, showing them how you can improve their life.
here are 27 examples of eCommerce to help!
Retailers that sell things through electronic channels such as websites and apps.
Recurring delivery of niche products sold as a subscription service. For example, a monthly subscription box for a brand of cosmetics that contains sample or travel sizes of new products.
Bricks & Clicks
Retailers that have a physical presence such as shops and showrooms but also sell things online.
Auctions & Markets
Platforms that connect buyers and sellers
Banking services such as bill payments, money transfers and stock trading. In some cases, banks are primarily electronic with few physical locations.
Peer-to-peer financing platforms that allow individuals to pitch projects, causes and ventures to a community.
A general term for platforms that facilitate commercial interactions between individuals without an intermediary such as a bank, agent or wholesaler. For example, a platform that allows people to rent their apartment on a nightly basis to travelers can be considered peer-to-peer.
Digital advertising networks, platforms, services and tools.
Commercial travel sites such as hotel and transportation bookings.
Entertainment companies such as streaming video and music services.
Games are commonly sold and delivered online. For example, massively multiplayer online games may allow thousands of players to interact in a common virtual world that is run on internet servers.
Economic systems that occur in virtual environments such as games.
Sales of books and business publications in electronic formats.
Software as a Service
Software platforms that are accessed using websites and mobile apps.
Value Added Reseller
A value added reseller takes another firm's products or services and adds something of value. For example, a firm might offer a popular open source platform with hosting and technical support.
Software that is designed to work on mobile devices.
Domains & Web Hosting
Sale of internet domains and web hosting services such as cloud-based content management platforms.
Computing services such as cloud platforms, cloud infrastructure services and colocation.
Communication services such as a voice over IP tool that allows you to call landlines from an app.
Professional services such as consulting that is sold and/or delivered using electronic channels.
Electronic sales to wholesales, distributors, ecommerce sites and retailers.
Services that allow a customer to design a product using an electronic tool that is then manufactured to the customer's specifications.
Producing custom items such as printed materials or industrial parts based on customer generated specifications in a standard format.
Content providers such as newspapers or industry knowledge sources that offer access for a subscription fee.
Social platforms that require payment to join such as a dating site.
Sites that host reviews of products and services that collect a membership fee for access.
Electronic tickets for events and entertainment attractions such as theme parks.